Scoop Media Events connect industry-leading brands with Canada’s top journalists, influencers, and content creators—sparking the stories consumers will be seeing, reading, and sharing all season long.
Scoop Media Events are curated, media-exclusive showcase experiences designed to introduce brands to the country’s most influential storytellers. Each event focuses on a major consumer moment—from parenting, to wellness, to holiday gifting and beyond.
Our showcases offer journalists and creators a direct, meaningful, and hands-on introduction to innovative products, services, and ideas. For exhibiting brands, Scoop delivers a powerful platform to generate buzz, build relationships, and secure high-value media coverage.
Hundreds of top-tier media outlets and content creators attend Scoop events each year, representing Canada’s most trusted voices in parenting, lifestyle, wellness, tech, entertainment, and gifting.
Access hundreds of influential media and creators in one place
Cost-effective and time-efficient compared to traditional media outreach
Ideal for brands of all sizes—from established leaders to emerging innovators
Opportunity to demonstrate products in an immersive, hands-on format
Build relationships that turn into season-long storytelling and media wins
WowWee Group Ltd.
Playmobil Canada.
Hasbro
